Nike Disruptive Retail

Nike Disruptive Retail is an interactive experience popup store to showcase the technology of Nike.

Nike's popup retail store is an interactive experience to showcase Nike's cutting edge technologies in merging science, form and material to their products. I was heavily involved in all the interactive and digital installations setups. The two main key installations were the Nike Treadmill and the Nike Wind Tunnel. The hardwares used in the installations includes Kinect, Arduino and Reed Switch.
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