Kinetic V5, the previous version of Kinetic Singapore's website, won many creative awards. However, clients had trouble accessing its portfolio of work and contact details. Kinetic V6 is a mea culpa in the form of a remorseful takeover of the previous site. Cue tongue-in-cheek apologies, while at the same time highlighting previously hidden links and new interactive elements.
Associate Creative Director
Creative Technologist / Developer